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Industry focus

Digital marketing for b2b & saas

Demand generation across search, content and LinkedIn for products with long sales cycles.

Where it usually goes wrong

The problems we hear most in this sector

  • Traffic that never becomes a demo request
  • Competitor comparison pages you do not control
  • Attribution breaking across a six-month cycle
  • Sales and marketing working from different definitions
What changes

What we put in place instead

  • Bottom-of-funnel comparison and alternative pages that convert
  • Content mapped to each stage of a long cycle
  • LinkedIn and search working the same account list
  • Reporting built on pipeline, not on traffic
Services that fit

What b2b & saas clients usually buy first

Approach

How we work in this category

  1. Discovery

    We study your market, your competitors and your current search visibility before the first call, so the conversation starts with findings rather than a questionnaire.

  2. Strategy

    You get a written plan: what we will build, which keywords and markets we are going after, what it costs and what happens in the first 90 days.

  3. Design and build

    Design is approved before development starts. Development happens on a staging URL you can review at any point, not behind a curtain.

  4. Launch

    Pre-launch QA covers speed, mobile, forms, redirects, schema, analytics and search console. Nothing goes live with tracking missing.

  5. Growth

    Content, campaigns and optimisation run monthly against agreed targets, with a written change log so you always know what moved and why.

  6. Review

    Quarterly strategy reviews to decide what to double down on, what to stop, and what the next quarter should look like.

Questions

B2B & SaaS — common questions

Do you have experience in B2B & SaaS?

Yes. B2B & SaaS is one of the categories we work in regularly, and we can share relevant examples on a call. We will also tell you if your specific niche is one we have not handled before.

How long before we see results?

Website builds ship in four to eight weeks. Search results depend on your competition: technical improvements show within four to eight weeks, competitive commercial rankings take four to eight months.

Can you work with our existing team?

Yes. We often work alongside an in-house marketing team, handling the areas they do not have capacity or specialist skills for.

What does it cost?

Website projects start at ₹45,000 or around USD 650. Monthly SEO and marketing retainers start at ₹30,000 or around USD 450. Scope drives the number, so we quote after a proper conversation.

Next step

Talk to someone who already knows the B2B & SaaS landscape.

Send your website and your two closest competitors. We will come back with what they are doing that you are not.